UNIQLO SS25 PRESS PREVIEW

A press preview in SoHo for UNIQLO’s Spring/Summer 2025 collection. The space was clean and understated, with styled mannequins placed throughout layered moss mounds and sculptural florals that reflected the tones of the collection.

Guests were served Yuzu Ginger and Sake Champagne Mojito cocktails and passed hors d’oeuvres while taking in the display. A live embroidery station customized UNIQLO’s signature moon bags on-site.

I supported creative and logistical production across phases—managing layout shifts, vendor coordination, and on-the-ground execution.